What is Hirobi?
Hirobin is a specialized wholesaler of natural binchotan and sawdust charcoal for professionals.
We envision a future where Japan has a world-class “food culture” and “charcoal culture,” and as a company that creates the “future of charcoal” by smoothly connecting charcoal production areas and consumption areas, we deliver reliable products by utilizing the track record and abundant experience we have cultivated since our founding in 1936.
Three Features
❶ Specializing in Binchotan charcoal for cooking
There are many different types of charcoal produced around the world. Charcoal is classified according to its intended use: industrial, commercial, agricultural, household, and leisure.
Since its founding in 1936, Hirobi has specialized in selling commercial “Binchotan charcoal for cooking,” and continues to sell Binchotan charcoal that can withstand the demands of professionals.
❷ The largest variety and inventory in Japan
Good charcoal is expensive, but expensive does not necessarily mean it is good charcoal.
The type and size of charcoal varies depending on the purpose of use, such as the ingredients to be cooked and the cooking method. We can meet a variety of needs such as Japanese cuisine, yakitori, eel, yakiniku, steak, tandoor, barbecue, etc. with the largest variety and overwhelming inventory in Japan.
❸ Nationwide shipping and in-house delivery
We have logistics bases in Urayasu, Chiba Prefecture and Kasuya-cho, Fukuoka Prefecture, and ship to customers nationwide, from Hokkaido to Okinawa, with a focus on restaurants.
In order to ensure product and delivery quality, we carefully deliver products to Tokyo and its suburbs using our own trucks, with the exception of some commercial buildings.
Hirobi’s 88-year history
